This research explores the integration of Augmented Reality (AR) technology to enhance historical site exploration, with a particular focus on the Indian context. The primary objective is to establish comprehensive design guidelines that seamlessly blend AR and cultural heritage, ultimately enriching the heritage tourism experience. Through a case study approach centred around a prominent historical site, the research utilises co-creation sessions, alongside thorough primary and secondary research practices, to analyse user interactions with AR and Virtual Reality (VR) tools. While relying primarily on qualitative insights, this study uncovers the potential of AR in heightening the heritage encounter and bridging the gap between traditional narratives and contemporary technology. By distilling findings from these methodologies, the paper contributes practical and informed design guidelines for effectively integrating AR within cultural sites. The outcomes of this research provide valuable insights for scholars, practitioners, and enthusiasts seeking to navigate the evolving landscape of technology-driven heritage tourism.
A: Filip Trzcinka Hunter College, City University of New York, A: Oyewole Oyekoya Hunter College, City University of New York, A: Daniel Chan Sarah Lawrence College
A: Cyrus Monteiro Indraprastha Institute of Information Technology, A: Ipsita Rajasekar Indraprastha Institute of Information Technology, A: Prakhar Bhargava Indraprastha Institute of Information Technology, A: Anmol Srivastava Indraprastha Institute of Information Technology
A: Habin Park Hunter College, City University of New York, A: Daniel Lichtman Stockton University, A: Oyewole Oyekoya Hunter College, City University of New York